Search

Biblioteca copiilor şi a tinerimei from the period of the Great Union is a historiographical research on the promotion of this weekly magazine in the press of the time, which can give us an understanding, from a cultural perspective, of some aspects of the past, starting from a series of documents. The paper also presents a documentary study by approaching from a librarianship perspective of the advertising for the "biblioteca copiilor şi a tinerimei" magazine, as a bibliographic unit, in the newspapers gazeta bucureştilor (1918) and adevărul (1919, 1920, 1921), two of the most popular newspapers among the population. In the reference year 1918, crucial in the accomplishment of the Great Union, adevărul was suspended by the German occupation command and in compensation was chosen the daily gazeta bucureştilor, opposed as ideology and political support. The object (the newspaper) and the subject of the research (the magazine) are bibliographic units that are preserved in archives and libraries, consisting in cultural goods with an important role in the national history and not only. The study of advertising for biblioteca copiilor şi a tinerimei magazine, in the press from the Great Union period, comes to confirm or invalidate the role that the magazine has in popularization of culture among the masses. [ABSTRACT FROM AUTHOR]

Libraries in Greece have lost much of their already limited funding due to the recent global economic crisis. It has therefore become necessary for them to seek alternative sources of income. One such strategy could be commercial advertising, which constitutes the renting of space within or outside the library or using the library's website to place ads. However, an application of commercial advertising in libraries can trigger negative reactions from library patrons. In this context, the aim of this paper is to investigate stakeholders' views regarding the use of commercial advertising by Greek libraries, using a quantitative methodology. The results reveal that commercial advertising is considered as a possible profitable strategy for Greek libraries by both respondent groups, information professionals and users, alike. [ABSTRACT FROM AUTHOR]

The creation of Wireless Personal Area Networks (WPANs) offers the Consumer Electronics industry a mechanism to truly unwire consumer products, leading to portability and ease of installation as never seen before. WPAN's can offer data-rates exceeding those that are required to convey high quality broadcast video, thus users can easily connect to high quality video for multimedia presentations in education, libraries, advertising, or have a wireless connection at home. There have been many WPAN proposals, but this paper concentrates on ECMA-368 as this standard has the largest industrial and implementers' forum backing. With the aim to define and create cost effective consumer electronic equipment this paper discusses the technology behind ECMA-368 physical layer, the design freedom availabilities, the required processing, buffer memory requirements and implementation considerations while concentrating on supporting all the offered data-rates. [ABSTRACT FROM AUTHOR]

As information literacy has developed into one of the library profession's most important guiding principles, library instruction programs have increased in complexity and academic librarian job duties have expanded. This paper broadly tracks the evolution of information literacy instruction through an examination of select literature, as well as teaching-related requirements listed in select professional job advertisements published in ten-year increments from 1973-2013. These advertisements reflect the growing diversity of teaching-oriented positions appearing over time and the increasingly specialized nature of the required qualifications for those positions. The advertisements also demonstrate how information literacy continues to provide a conceptual rationale by which academic librarians establish themselves as central to the educational missions of their institutions. In light of this ongoing process of situating librarians within campus communities as experts in pedagogy, the profession must consider not only how we are preparing new librarians for specialized teaching roles but also how we can meet the challenges and capitalize on the opportunities inherent in the adoption of such roles. [ABSTRACT FROM AUTHOR]

The purpose of the study is to discover the status of the job market for library professionals in Sindh Province, Pakistan, and to examine the job titles used in advertisements. Content analysis was applied to discover the status of the job market. LIS professional vacancies from 2004 to 2008 in four leading newspapers were analysed. There were 282 announcements during that time. Findings of the study reveal a lack of consistency in job titles. Academic librarianship predominated in the LIS job market during those years. Most of the job titles do not address the requirements of the job market. This paper is the first study done in Pakistan. It is recommended that library professionals, library associations, and LIS departments to design a uniform descriptive nomenclature and help the provincial government understand the importance and necessity of LIS professionals in national development. [ABSTRACT FROM AUTHOR]

To help librarians use their campus newspapers more effectively as a communications tool, this paper discusses the type of information about campus libraries that ten student newspapers published over the course of one year and discusses strategies that librarians can use to build more productive, collaborative relationships with the people who work for their campus newspapers. [ABSTRACT FROM AUTHOR]

This paper reports the findings of an exploratory study of position vacant announcements appropriate for library and information studies (LIS) graduates appearing in the Sydney Morning Herald over a four week period in each of the following years: 2004, 1994, 1984 and 1974. The period studied witnessed change-demanding developments in information technologies as well as changes in workplace conditions and client expectations. The study collected data on the demands of employers as expressed through job advertisements that included data on work status (full-time, part-time, contract, casual), qualifications and the experience required of the information professional during the periods selected. To investigate similarities and differences between periods a content analysis and co-word analysis of the job advertisement was undertaken. The advertisements indicated a movement from simple advertisements in 1974 inviting applications for reference or technical services librarians, to complex and specialised positions being advertised in 2004 where the most called for attributes were interpersonal skills and behavioural characteristics. [ABSTRACT FROM AUTHOR]