Search

Ostensibly, Joe Biden's victory over Donald Trump in the 2020 presidential elections should have placed United States international policy back on a familiar path. However, despite the prevalence of a highly traditional vision of US foreign policy, the Biden administration has maintained significant continuities with the previous administration, as reflected in the policy towards China and the withdrawal from Afghanistan. In part, this is due to the constraints produced by the deep divisions that exist at domestic level. This paper aims to unravel the fundamental elements of Biden's foreign policy, focusing on possible ideological and doctrinal elements, strategic priorities, and any continuities and changes relative to his predecessor. [ABSTRACT FROM AUTHOR]

With the arrival of Donald Trump to the presidency of the United States, that country began an economic and trade war with China which, in addition to the trade implications of this war, calls into question the relevance of the existence of current multilateralism. The trade policies of openness that have flourished since the 1980s seem to have come to an end. This fact forces us to rethink the U.S. and world economic agenda in an environment of uncertainty and in the face of a rival such as China, whose strength and influence is growing. Questions arise as to whether the winner will be rewarded with global economic hegemony? Or, on the other hand, will it be a situation in which two powers coexist with a shared hegemony? At this time it is not possible to anticipate who will be the winner, so the aim of this paper is to try to find trends and developments between the two countries to try to give a possible answer. [ABSTRACT FROM AUTHOR]

Abstract: Can we construct transnational or international public service advertising to counterbalance the proliferation of transnational commercial advertising? As an important first step in exploring the possibility of such an application of shared media public diplomacy among nations, this paper describes a complete survey of commercial and public service advertisements collected from the public spaces of subway systems in American and Chinese cities in 2010 – New York, Washington, DC, Shanghai and Beijing – to reveal the range of themes of commercial and public service ads in these spaces. The study reveals first that analogous commercial and public service ads are ubiquitous in the public spaces of both Chinese and American cities. Second, many of the themes that might appear in international or transnational public service ads are already being portrayed in ads created by local or national governments or NGOs, although these themes are portrayed in ads created by different sets of actors in China and in the US: government actors and a few international NGOs in Chinese cities, and governments, corporations and non-profit organizations in the case of American cities. Finally, the survey reveals that in all four cities there are many commercial advertisements that appeal to the identity of a transnational consumer, but that there are almost no public service ads that appeal to the identity of a transnational citizen: merely local or national ones who can solve such public problems as global warming, education, and health issues. [Copyright &y& Elsevier]