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The regulation of advertising throughout the world ranges from almost total restriction, prohibitions on certain products, limitation of hours or use of some media, to extensive permissiveness with self-regulatory ethical codes or standards established by the publishers or advertisers themselves. This paper discusses advertising organizations in Mexico, and how they evolved from trying to be recognized to the constitution as pressure group with international alliances that are fighting against the promulgation of government regulations and looking for industry self-regulation. [ABSTRACT FROM AUTHOR]

The objective of this paper is to analyze the representation of health services in Mexican television, considering that television plays an important role in the production and reproduction of the social meanings of health. A descriptive study analyzed the contents of 672 hours of continuous television (media flows) broadcast in Mexico in 2011, examining advertising, television shows and newscasts. The analysis of all these messages shows that the representation of private care services predominates. When public care services are mentioned, the communication is mainly regarding the Seguro Popular de Salud [Popular Health Insurance, for those with low incomes], while the social security model of care is underrepresented. We therefore conclude that television favors the two first models of health care. This kind of representation could hold potential consequences for health subjectivities. [ABSTRACT FROM AUTHOR]

Our paper aims to identify the visual strategies by which heterosexual discourses are (re)produced in ads published in women's magazines, in ways which may be transformative as well as reproductive of the western hetero-gendered hegemonic order. The visual workings are approached from a social semiotic point of view, and analysed according Kress and van Leeuwen's system of analysis (1996). [ABSTRACT FROM AUTHOR]

Objective: The aim of this study was to perform a systematic review of papers that assess the effect of television food advertisings (TFA) in the food preferences and consumption in different age groups. Methods: Randomized clinical trials published up to November 2010 were searched in Pubmed, Ebsco, Cochrane and Scielo. Studies were included if they assessed the effect of direct exposition to TFA over the food preferences, demand, and consumption. Results: Ten studies fulfilled the inclusion criteria. In the three studies conducted on preschool children an increase in selection and demand of advertised foods was reported. All the five studies conducted on school children reported negative outcomes in those children exposed to unhealthy food. An increase on food consumption was observed in two of the three studies conducted on adults. Conclusion: The assessed studies show that in pre-school and school children the effect of advertising on food consumption was consistent, while in adults there is a trend toward an strong association of exposure food advertising and preference, consumption and demand of the food advertised. [ABSTRACT FROM AUTHOR]