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The article focuses on the proposal about consumer guarantees in Australia. The proposal aims to improve consumer well-being through consumer empowerment and protection which encourages effective competition between consumers and suppliers in the market. Member of Parliament Dr. Craig Emerson released an Issues Paper on behalf of the Commonwealth Consumer Affairs Advisory Council (CCAAC), which is in in-charge on the review of the consumer law. The paper examined the adequacy of the existing laws on implied terms and the need for amendments if any. The adoption of Consumer Guarantees Act (CGA) of New Zealand (NZ) will provide greater certainty and clarity of the proposal.

Regulatory scholars have increasingly observed that it is not only public regulatory agencies and official enforcement action that motivate and enforce businesses' compliance with the law; in many situations, certain third parties may have greater capacity and power to motivate and enforce compliance with the law than do official regulatory agencies. This paper examines the extent to which businesses' worries about, and perceptions of pressure from, various third parties influence their internal compliance management activities and moral commitment in relation to complying with the objectives of competition and consumer protection law. Using data from a survey of 999 large Australian businesses, we find that businesses worry a lot about the reactions of a range of third parties including customers, shareholders, employees, and business partners to non-compliance. We find little evidence that these worries have much impact on what businesses actually do. However, perceptions of risk of complaints do influence what they do. [ABSTRACT FROM AUTHOR]