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This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access to learning materials, so they come to class ready to succeed. For courses in research methods, research methods/experimental methods, and research methods in sociology. Methods and methodology Social Research Methods: Qualitative and Quantitative Approaches is a text that has been introducing students to qualitative and quantitative research methods for over 30 years. The text focuses not only on research methods — the techniques of design, measurement, and data collection and analysis — but also on the methodology, the core principles that underlie the design and conduct of research. Simultaneously, it provides an introduction to qualitative and quantitative social research approaches, emphasizing the benefits of hybrid approaches. The 8th Edition has been extensively revised, including updated examples, new and updated example studies, and more.

Ethnicity and ethnic parties have often been portrayed as a threat to political stability. This book challenges the notion that the organization of politics in heterogeneous societies should overcome ethnicity. Rather, descriptive representation of ethnic groups has potential to increase regime support and reduce conflict.

Ergebnisse aus Umfragen sind häufig Entscheidungsgrundlage für Politik, Wirtschaft und Wissenschaft. In Zeiten verstärkt auftretender Datenschutzskandale wird es immer schwieriger, die Bevölkerung zur Teilnahme an Umfragen zu bewegen. Um diesem Problem aus dem Weg zu gehen, werden in der Praxis der Markt- und Sozialforschung vermehrt Access Panels eingesetzt. Helen Vehre untersucht die Teilnahme an einem neu aufgebauten offline rekrutierten Access Panel im Hinblick auf Datenschutzbedenken. Zunächst geht es um die Überzeugung, an einem ersten Interview teilzunehmen und später um die Bereitschaft, sich erneut befragen zu lassen. Dabei kommen innovative Datenquellen zum Einsatz.