1. BUSINESS FUNCTIONS AN INTRODUCTION
- Author
-
VAN ZYL, J, VAN NOORDWYK, A, DU TOIT, R., VAN ZYL, J, VAN NOORDWYK, A, and DU TOIT, R.
- Subjects
- Business enterprises--Finance, Industrial management, Business--Handbooks, manuals, etc, Management, Marketing
- Abstract
Can anyone be a manager? What does the business world look like today? These questions, which are often raised by students, are answered in the second edition of Business Functions: An Introduction. The book looks at managers and the skills they need and considers various environments – macro, market and micro – that influence a business. It also discusses the different operational and support functions within businesses. These are different for every business: some functions can be combined and performed by an individual, or several functions can each be handled by a specific department. The end goal of the book is an understanding of all the elements involved in a successful business.
- Published
- 2015