Author: "AAKER, DAVID" / Category: business & economics / management - Searchworks@Jio Institute Digital Library Search Results

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Author: Aaker, David and Aaker, David
Subjects: Brand name products, Branding (Marketing), Social responsibility of business
Abstract: The Future of Purpose-Driven Branding is an essential resources for businesses seeking to create signature social programs that truly impact, communicate a firm's social effort, and advance their business.
Published: 2022

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