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International trade in services is emerging as an important area of study. Governments are becoming increasingly aware of the significance of services in both trade and investmnet relationships. This book is based om researh carred out as part of the ASEAN- Australia Joint Rsearch Project, Its is of relevance internationally as well as to the Paficic Rim countries for its consideration of both theoretical and policy aspects. Case studies are presented for each country of the origonal ASEAN members: Sinagpore, Malaysia, Indonesia, Thailand, the Philippines and on touriam, telecommunications, air transport and consulatncy services.

Der Fach- und Hilfskräftemangel in der Pflege ist in Deutschland seit Jahren Thema und wird sich in den nächsten Jahren deutlich verstärken. Ein möglicher Ansatz dem zu begegnen ist der Einsatz ausländischer Pflegepersonen. Diese Maßnahme wird bereits seit einigen Jahren in der Praxis umgesetzt. Häufig sind alle Beteiligten überfordert und unzufrieden. Als Ergebnis verlassen die ausländischen Pflegepersonen Deutschland. Zurück bleiben frustrierte Mitarbeitende, die mit viel Engagement eingearbeitet haben und am Ende die erhoffte Entlastung durch zusätzliche Mitarbeitende ausbleibt. Diese Situation war Auslöser für eine Reihe von wissenschaftlichen Arbeiten, in denen Studierende in Krankenhäusern, Reha-Einrichtung und ambulanter Pflege Interviews mit Beteiligten führten oder einen Fragebogen entwickelten und anwandten. Auf dieser Basis wurde ein konkretes Konzept für die Einarbeitung auf einer Station eines Krankenhauses entwickelt und Handlungsempfehlungen für die jeweiligen Befragungssettings abgeleitet. Nachdem die kulturelle Integration trotz ihrer Bedeutung häufig vernachlässigt wird, wurden aus allen Befragungen die kulturellen Aspekte extrahiert, verknüpft, interpretiert und Vorschläge abgeleitet, wie eine kulturelle Integration unterstützt werden könnte. Ziel dieses Buches ist es, Einrichtungen konkrete Impulse für die Integration in der eigenen Einrichtung zu geben und so einen Beitrag zur erfolgreichen Integration ausländischer Pflegepersonen zu leisten.

This book focuses on the economic analysis of refugee law and the protection of refugee rights. It offers a law and economics model applied to migration and states. The book focuses on the most critical ‘push'factors that impact lawmakers in enacting and modifying asylum law. Furthermore, the book examines the economic advantages and disadvantages of a centralized supernational asylum law (acquis communautaire) that could, eventually, eliminate competition between legal orders in asylum law and do away with the negative externalities caused by ‘asylum shopping'. The book critically analyses international refugee law, pursuing an interdisciplinary approach. Its principal goal is to explore refugee law through the lenses of the law and economics approach and against the backdrop of a human rights approach. After explaining the evolution of the human rights approach, the book elaborates on the legal and economic factors that impact refugees, on the one hand, and public policy, on the other. In conclusion, a balance that considers the national preferences of destination countries and the protection of refugee rights is proposed.

M: Business is designed to be brief, highly visual, and flexible for today's digital and entrepreneurial students. Its unique design and approach enable instructors to cover topics at the depth they desire with an unrivaled mixture of exciting, fresh content and resources to support active learning. M: Business represents a great value in the brief Introduction to Business market with a focus on currency, accuracy, and a robust teaching and learning package via McGraw Hill Connect®.

Religious affiliation and religiosity of consumers can give rise to a differentiation of marketing strategy and marketing mix. They influence the values, habits and attitudes of consumers as well as their decision-making and consumption behavior. This book presents a comprehensive overview of the current state of knowledge of comparative religious research.The authors discuss the basic concepts and approaches of this interdisciplinary field. They describe central concepts of religious studies (e.g. intrinsic vs. extrinsic religiosity) and the various world religions. Then, they analyze how religiosity and religious affiliation influence consumer behavior, and what consequences this has for companies that operate across borders. How can or should they take into account the religious characteristics of their target groups?This original book will be a valuable resource for scholars of international marketing and business, consumer behavior and religious studies.

The book provides a multi-stage assessment of the changing housing opportunities of migrant workers in the three stages of Beijing's urban village development (emergence, erasure and preservation). The volume re-theorizes Henry Lefebvre's notion of the “right to the city” as a largely property-based concept that falls within the city's hybrid tenure matrix of varying degrees of tenure security and formality that is undergoing entrepreneurialization or gentrification. This is another highly valuable contribution to China studies from the geographical perspective of the “territorial politics” at play in the process of urban village redevelopment, which has fostered a new propertied landowning class as winners, while moving low-wage migrants. The book takes the reader on a fascinating journey from peri-urban villages to IT worker villages to artists'villages, revealing a restless landscape of urbanism and state-centered governance, as well as bottom-up counterplots. The fieldwork explores the contradictions of urban village redevelopment in Beijing. On the one hand, it is state-dominated and yet creates new housing opportunities for migrants; on the other, it disrupts old orders but also encourages new forms of grassroots alliances. The empirical studies of Beijing's urban villages enrich Henry Lefebvre's discourse on “planetary urbanisation,” Gilles Deleuze and Félix Guattari's notion of the “rhizome,” and Elinor Ostrom's ideas on the wise management of the “commons.”

Bringing together informed analyses on the challenges of critical skill shortages (CSS) in the Asia-Pacific region, this book provides 14 country reports to discuss the critical jobs and skills to achieve long-term policies and approaches towards realising the United Nations sustainable development goals (SDGs).The contributors of the volume discuss the workforce projections and planning, existing programmes that address the skills and jobs needed, and workforce policy challenges that need to be addressed to achieve the SDGs. The book identifies two types of CSS present in the workforce: one being skilled labour shortages in existing industries and the second being soft skills like critical thinking and problem-solving skills. Extending the discussion beyond immediate skill shortages, the book assesses longer-term policies and approaches to tackle the 2030 United Nations Agenda for Sustainable Development.This book will interest researchers in the fields of human resource management and development, international business, development studies, and policymakers from the Asia-Pacific region.

The book reflects on ways of transcending Equality, Diversity and Inclusion (EDI) by establishing a dialogue between the professional experience of the authors and experts from academia and practitioners from financial services and executive search. The book emphasises the link and impact between what is taught and what is learned about EDI and how this reflects on later choices in career and workplace status. The book offers a critical and global perspective, emphasizing the multilocality and intersectionality dimension of diversity and unpicks key insights from different conceptualizations, like class, gender and postcolonialism and their relationship with the current paradigm of diversity and how people identify and communicate. With an extensive collection of testimonies and invitations for reflection, the book doesn't limit the analysis to the influences of historical power relations in the workplace, but investigates at what stage multicultural power structures start developing a compulsory inclination to create “differences” and how this can influence hiring decision making and management in the workplace. In the book, academics and practitioners provide illumination and insights gleaned from their own personal experiences and perspectives. Whilst the research targeted financial services and executive search, the book's findings will appeal globally to individuals of all age groups regardless of educational status, seniority or in which industry they are employed, particularly those who are aware of how each one expresses similarity and differences sometimes in not obvious ways.

Planning Research in Hospitality and Tourism, third edition is an accessible, concise and practical guide to planning, conducting and analysing research in tourism and hospitality.International in scope and appeal, this book provides students with an introduction to the basic principles, research techniques and characteristics of research in the international hospitality and tourism sectors in a straightforward and accessible way. It includes a variety of features throughout to aid understanding and offer practical tips of overcoming potential research issues.This new edition has been fully updated to include: New chapters on mixed methods and how to adopt technology into research practices More coverage of research strategies, focus groups, sampling secondary research as well as experimental design New and updated international case studies and extracts from journals, providing real examples of tourism and hospitality research scenarios Student and lecturer online resources, including practice datasets for students Enriched with insightful case studies throughout, this volume is essential reading for all tourism and hospitality researchers.

You have an idea for a business, but you're not sure where to begin. Or perhaps you have made a start, but you're not sure what to do next. It's a common dilemma shared by everyone who has been down the same path. Where can I go for help? What are my legal obligations? How do I start making sales? How can I use digital marketing? How do I organise my operations? What's involved in employing staff? How do I handle my finances?How to Organise and Operate a Small Business in Australia is your hands-on guide to running your own business. This new 12th edition contains information, skills, and ideas that are up to date, easy to understand, and simple to use. It reflects fundamental changes that have taken place as a result of the pandemic and the surge in small business digital technology. A feature of this new edition is a series of reflective exercises designed to help you evaluate your business ideas for their commercial potential.Used by tens of thousands of Australians to become self-employed, this new 12th edition is the most comprehensive small business handbook in Australia. An essential read for anyone who wants to have a business of their own.

This is the third edition of the widely respected text International Business, which offers a comprehensive yet critical overview of the phenomenon of globalisation and its impacts on key aspects of the business environment as it fundamentally alters corporate strategy. This updated edition covers the core international business topics and themes, including multinationals, internationalisation, and international market entry, as well as a new focus on risk, business models, and hyperglobalisation. With dedicated chapters on the role of non-market actors in international business, the book provides a multi-disciplinary worldview for readers. Featuring a wealth of case studies and pedagogy, the new edition examines the rise of India and China as well as growing levels of risk within the global system. The book looks at those developed economies which have been the core drivers behind the trend towards hyperglobalisation. The author explores and guides students through what this means for the study of international business. A comprehensive and engaging text, supplemented by online resources, this book is the ideal accompaniment to international and global business learning.

With the emergence of a truly global marketplace, regions now face far greater competition in attracting outside investment, and multinational companies have to consider local conditions on many levels before choosing to invest. Foreign Direct Investment and the Global Economy looks at the pattern of FDI and its impacts on the global, regional (trade block), national and sub-national scales. The contributors describe the much discussed global-local interlay apparent in the operations of multinational companies and their involvement with'regulatory'institutions at different levels, from the global to the local.

The integration of pioneering information and communication technologies has transformed the hospitality sector. This groundbreaking book delves into the transformative power of cutting-edge technologies in the world of high-end travel and accommodation. As the digital revolution continues to reshape our lives, this book offers an exclusive look at how the hospitality industry is adapting and evolving to cater to the sophisticated tastes of the modern, tech-savvy traveller.In this eye-opening exploration, readers will be taken on a journey through the latest innovations in artificial intelligence, blockchain, and the metaverse as they intersect with the world of luxury hospitality. From AI-driven concierge services and smart hotel rooms that cater to guests'every whim to the democratization of luxury experiences through blockchain-based loyalty programmes and the rise of virtual reality travel, this book reveals the extraordinary possibilities that lie ahead for the discerning traveller.With insights from international experts, this edited collection provides a comprehensive and engaging overview of the current and future trends shaping the industry and will be valuable to scholars and postgraduate researchers across the hospitality sector, innovation, and luxury management.

The business world consists of interlinked entities, which require acting cooperatively in order to reach the desired aims. Individuals are at the core of business-to-business (B2B) marketing and are responsible for making decisions, negotiating, networking, branding, and all other of the firm's vital processes. Especially in small and medium-sized enterprises (SMEs), the role of individuals is important, as those in charge of the SMEs are often the face and the mind of a company. However, the role of the individual in B2B marketing literature has often been overlooked.This book covers the gap by providing a variety of novel perspectives that involve individuals as central figures in the B2B marketing environment. This book will provide practical implications on the topics in focus, which will bring the role and importance of individuals to the fore in the understanding of how B2B marketing works. It introduces readers to the role of embedded individual managers in developing and changing business systems and networks and consists of three core sections: cognition (individual sensemaking within a business environment), action (decision-making in business networks), and finally, contextualization (interrelation between micro- and macro-levels). Each section is supported with case studies to exemplify the research ideas presented.Individuals in B2B Marketing offers a comprehensive investigation into this much overlooked topic and will be a valuable resource for marketing, entrepreneurship, and international business scholars and graduate students in particular.

We live in uncertain times propelled by complex systems, climate change and the use of technology which possess various threats. At times of crisis, leadership that permits quick reactions to the changing organisational environment becomes necessary. However, there has been limited studies that provide a road map of leading during a crisis. What is required of leaders during a crisis? How can you develop the required leadership expertise during such turbulent periods? What are the challenges leaders will have to combat? Through this book, these questions are answered.It is no exaggeration therefore to claim that this book opens a new chapter as it seeks to advance discussions about how to lead during crisis. Drawing on empirical and conceptual evidence from the perspective of renowned authors in leadership research, it offers a robust and engaging overview of the field of leadership and leadership development in turbulent and dynamic environments. The chapters in the book support the personal and professional development of aspiring and experienced leaders and managers. The readers will be able to display critical awareness of current developments in both the theory and practice of leadership and leadership development and its importance in modern organisations.

Digitalization has completely transformed marketing. It has changed consumption habits, consumer behaviour, and purchasing processes. In addition, it has modified marketing strategies, tactics, and processes, offering a wide range of mechanisms that allow companies, of all types and sizes, to enhance their commercial actions. The Impact of Digitalization on Current Marketing Strategies is the first volume in the Marketing and Technology: New Horizons and Challenges series. This publishes cutting-edge, high-quality, and original contributions that present results, theories, concepts, models, and applications of the latest technologies throughout the marketing domain. Subjects covered in this volume include the rise of social media as a marketing tool, customization of the online user experience, pricing strategies in the digitalization era, privacy and ethical considerations in the digital setting, the use of CRM solutions for customer-centric strategies, the importance of corporate digital responsibility, the role of social media influencers, or the use of AI and chatbots to interact with customers. Series editor Luis Matosas-López provides multidisciplinary references for researchers, instructors, and professionals interested in the most up-to-date research on the challenges connected with the expanding ground of digitalization and marketing.

In the conditions of the modern market economy, in which globalization and competition are rife, quality is of great importance for determining a company's position in the market. The changing and complex economic reality is shaping new market patterns while modern technologies influence purchasing decisions. This book presents an effective and novel framework for creating value in Industry 4.0 conditions by building a smart enterprise model using quality management theories. The book explores tools and platforms that can be utilized to contribute to the creation of the ideal quality for demanding customers, using case studies from international contributors. It proposes novel architectures that drive economically viable production and services businesses, addressing unique Industry 4.0 and 5.0 solutions in Internet of Things (IoT) that involve the entire spectrum of analysis, with a special focus on lean methodologies and cybersecurity. This original book will be valuable reading for researchers and scholars in the areas of quality management, manufacturing, production, and operations management.

Why are some countries rich and others poor? This leading text introduces students to the latest theoretical tools, data, and insights underlying this pivotal question. By showing how empirical evidence relates to new and old theoretical ideas, Economic Growth provides students with a complete introduction to the discipline and the latest research.In addition to thorough updates to the data throughout the book, this fourth edition responds to new research in the field since the last edition. Major changes include: new material on labor's share of income updated material on health and education updated material on the impact of trade on productivity a heavily revised chapter on government, including an expanded section on legacy effects of colonialism a heavily revised chapter on income inequality, including an expanded section on mobility a heavily revised chapter on culture, including an expanded section on persistent effects of geographical factors updated material on climate change, including an expanded discussion of outcomes and policies related to global warming updated online learning resources With its comprehensive and flexible organization, Economic Growth is ideal for a wide array of courses, including undergraduate and graduate courses in economic growth, economic development, macroeconomic theory, applied econometrics, and development studies.

A collection of ten classic texts of 20th-century British political economy. The texts deal with managed capitalism, the welfare state and the middle ground, and should promote readers'understanding of British politics and economic ideology in the years since the Great Depression.

Climate change represents one of humanity's paramount global challenges and stands as a pivotal issue in sustainable development. This book delves into critical strategies for mitigating climate change and adapting to its impacts, emphasizing the integration of circular economy principles and the promotion of sustainability as imperative, especially through trans-sectoral approaches. The entire set of papers brings up research results and findings answering several of the Sustainable Development Goals, with a sense of complementarity integrating elements that lead to synergies when coupled and approached jointly.

This book explains the psychology theory behind design using plain language. The inspiration came from the'democratic design'philosophy of IKEA. This book attempts to help people enjoy designs more, by explaining consumer psychology that lurks behind designs of everyday things. Another purpose of the book is to aid designers and marketers in understanding consumer behavior and to help them leverage this knowledge in their respective fields. Marketers and designers often find it hard to communicate effectively due to their disparate fields. However, this book aims to bridge this gap by showing that activities in both design and marketing can be better understood through the lens of design psychology, promoting better communication and collaboration. Although the book contains more than a hundred psychology theories that can affect design, it is structured in a reader-friendly manner, and chapters are segmented such that each chapter contains about 7~15 theories. Despite the large amount of academic research behind the theories, the application of these theories comes from commonplace consumer behaviors and daily design examples, promising an easy, relatable read.

The need for artists, musicians, actors, singers, designers and other creative individuals to understand basic business concepts so they can successfully pursue their chosen creative profession has only grown since the publication of this textbook, now in its third edition. This popular book teaches business concepts in a way that is relevant to the way that creative students learn.Providing an understanding of the fundamental skills of entrepreneurship, this book enables creatives to launch new businesses, run for‑profit creative industries or manage nonprofit cultural organizations. The book leads the student through the entrepreneurial process starting with finding the right customers to pricing, distribution and promotion. This latest edition has been updated to account for significant changes in the creative industries that have been accelerated by the use of AI in the production of creative products, the challenge of pricing products within a range acceptable to consumers while accounting for the rising cost of production and the increasing need to use social listening skills and technology as a basis of consumer research.Weaving practical advice from successful creatives with pedagogical features such as'Questions to Consider,''Tasks to Complete'and'Visualization Exercises,'this textbook continues to be essential reading for creative students.

In an era marked by increasing globalization, international competition, digitalization, and social and cultural changes, higher education institutions (HEIs) play a pivotal role in establishing the knowledge-based economy of each country, which is perceived as its soft power. The need to explore and highlight the specificity of human resource management (HRM) practices in higher education institutions has become urgent and evident. This book provides new theoretical and practical insights into HRM in HEIs. A profound analysis of the global literature clearly exposes that human resource practices are often applied in academia as single solutions rather than as a systematic approach to planning, attracting, motivating, developing, and retaining scientists. The global trends in academia, such as the need for branding and positioning in higher education ranking systems, growing retention and brain circulation between academia and business, diversity in academia, and the digitalization of teaching, have resulted in challenges such as de-recruitment, academic burnout and ill-being, and technostress, which are also addressed in this book.

The year 2023 marked the tenth anniversary of Croatia's membership of the European Union, the last acceding country to the EU, and thus represents a fitting opportunity to explore the political, economic and social dimensions of this tremendous transformation. This book examines how Croatia has changed over the last ten years and looks at the driving forces as well as the obstacles on its post-accession path of Europeanisation.The book argues that the Croatian case has special importance given that the last decade of European integration has arguably been the most challenging one yet. It started with the Eurozone-wide sovereign debt crisis and ended with the economic hardship caused by the COVID-19 pandemic and Russia's aggression on Ukraine. Such demanding circumstances where agenda was often defined in an ad hoc way posed a huge test for Croatia's governmental capacity. The book provides answers to the question of how successful Croatian policymakers were in dealing with the crises-related challanges and other needed adaptations. The book explores how EU membership has affected the design and implementation of selected national public policies, the functioning of governing institutions and patterns of cooperation between main social actors. Expert contributors analyse the impact of the EU membership in two principal areas: political and economic, with individual chapters addressing relevant topics.The book is intended for researchers, academics and students interested in these issues, as well as policymakers, entrepreneurs and lobbyists concerned with European integration.

Laboring in the Shadow of Empire: Race, Gender, and Care Work in Portugal examines the everyday lives of an African-descendant care service workforce that labors in an ostensibly “anti-racial” Europe and against the backdrop of the Portuguese colonial empire. While much of the literature on global care work has focused on Asian and Latine migrant care workers, there is comparatively less research that explicitly examines African care workers and their migration histories to Europe. Sociologist Celeste Vaughan Curington focuses on Portugal—a European setting with comparatively liberal policies around family settlement and naturalization for migrants. In this setting, rapid urbanization in the late twentieth century, along with a national push to reconcile work and family, has shaped the growth of paid home care and cleaning service industries. Many researchers focus on informal work settings, where immigrant rights are restricted and many workers are undocumented or without permanent residence status. Curington instead examines workers who have accessed citizenship or permanent residence status and also explores African women's experiences laboring in care and service industries in the formal market, revealing how deeply colonial and intersectional logics of a racialized and international division of reproductive labor in Portugal render these women “hyper-invisible” and “hyper-visible” as “appropriate” workers in Lisbon.

Economists measure the effects of immigration through the yardstick of income. This book offers a broad survey of the conventional approach but in addition, also considers better measures of welfare or well-being and provides a detailed description and evaluation of policies - rules, regulations and implementation. The book offers a long, historical perspective on the development of population density in the Netherlands. It begins with the history of the Netherlands: geological and cultural formation of the land - and water - and population development. The Netherlands is unique in that much of the land is man-made, in particular the western part, which is, economically speaking, the most developed area. It is also special for its very high population growth rate that took off during the 19th century. The key argument of the book is that population size is irrelevant for income per capita, that land is a binding constraint in the Netherlands and that negative external effects of increasing population size lead to welfare losses from further population growth, whether by natural growth or by immigration. At present, the battle for scarce land is intense and bitter, with a strong clash between developers who want to build houses, farmers who do not want to give up farming and conservationists who increasingly find support in the courts for insufficiently caring for the natural environment. The book combines a general analysis of population density, both theoretical and empirical, with an in-depth presentation of actual policies in a country with intense pressure on available land.

The 2nd edition of this market-leading text solidifies the book's place as the go-to guide for students studying the business of fashion. With its truly international approach and host of pedagogical features, including abstracts from key Bloomsbury Fashion Business Cases in each chapter, it is the perfect resource for getting to grips with the breadth of issues and concerns facing fashion organizations today. Covering prominent brands such as Prada, Glossier, Nike and ASOS, as well as SMEs like Elvis and Kresse, this text not only prepares readers for academic success, but also for the diversity of the real-world fashion industry. The 2nd edition of Fashion Management includes:A new chapter on'Managing Routes to Fashion Markets', reflecting the growing precedence of digitalization and omnichannel retailing in the contemporary fashion industry.A new chapter on'Fashion Law', highlighting the importance of recognizing and responding to legal issues such as intellectual property law, data protection, consumer law and influencer culture.Substantial new material on ethics, sustainability and Corporate Social Responsibility (CSR), an understanding of which is vital as calls for transparency in the fashion industry continue to grow. This is an ideal textbook for those studying on undergraduate and postgraduate degree courses in fashion management and fashion marketing. The book is also an important supplementary resource for courses in marketing, retailing and business studies.

This proceedings is a compilation of results from the International Multi-disciplinary Conference on “Fostering Sustainable Development Goals (SDGs) – New Dimensions and Dynamics”, which took place on July 27th and 28th, 2023, in Bengaluru, India. The volume presents cutting-edge research, analysis, and innovative perspectives that shed light on the United Nations'Sustainable Development Goals (SDGs). It guides policymakers, researchers, academics, and practitioners towards actionable solutions for a sustainable future.In the 21st century, sustainable development is crucial to address global challenges such as climate change, social inequality, technological advancements, and innovative business. The book offers fresh insights and strategies to overcome challenges and accelerate progress towards the SDGs. The book also explores different dimensions of sustainable development, including innovative business models, technological advancements, economic growth, and environmental preservation, providing a holistic understanding of the challenges and opportunities. It analyzes the interconnectedness of the SDGs, guiding policymakers in effective policy design and implementation.Practical case studies and success stories from around the world demonstrate how innovative approaches have achieved tangible progress towards the SDGs. The book inspires readers and showcases the transformative power of sustainable development initiatives.The book emphasizes inclusivity and equity, recognizing the interlinkages between dimensions of sustainable development. The volume explores the challenges faced by marginalized communities, highlighting their empowerment as a catalyst for sustainable development.

Decentering Fashion on the Silk Roads focuses on the dynamism of fashion, textile craft, heritage, and sustainability in Central Asia and beyond. The compelling series of accounts provides a comprehensive set of insights and impressions collected from both fashion academics, designers and practitioners from around the globe who journeyed through Uzbekistan and Kazakhstan and from those who live and work in this region. It showcases ways in which local textile craft practices can inform the modern fashion industry into becoming more sustainable.The book opens by exploring the importance of the old ‘Silk Roads'crossing through the heart of the world in Central Asia, serving not only as trade routes but also allowing knowledge, art, and practices to be transmitted between the Orient and the Occident – enabling ideas to flourish and cultural dispositions to develop from Antiquity until Modernity. The unique set of chapters that follow examine and highlight the growing opportunities and lessons this region has to offer to Western fashion through local artistry and craft, and points toward the urgent need to slow down and adopt responsible principles and practices. The book constitutes a warm appreciation of the experiences and grateful thanks to the many communities from all different backgrounds and ages who contributed.This rich travelogue is a refreshing resource for international scholars and postgraduate students studying and researching fashion theory and management in particular. It will also be of interest to anthropologists, cultural studies, and textiles scholars.

Much city marketing and branding activity is future-oriented; aimed at achieving a forward-looking vision for places. The aim of this activity is to attract visitors, residents and/or inward investment, and focus on communicating attractive place attributes to create a differentiated spatial ‘product'that will appeal to particular target audiences. In seeking to achieve this, place marketing campaigns have been criticized for emphasizing generic attributes, such as accessibility, infrastructure and a skilled workforce—which can serve to homogenize places which in reality are very different. However, a city's distinctive character is a consequence of its history and development over time, and this book analyses the role of these temporal dimensions in place marketing and branding. The book analyses how the past—both material (i.e. the historic built environment) and intangible (i.e. routines, practices and the ‘character'of the populace)—is appropriated, in order to ‘sell'the city into the future. It acknowledges the inherent selectivity involved and discusses the factors influencing what is remembered from the past—and equally importantly, what is forgotten. Adopting a range of theoretical approaches to understanding temporality in this context, the book will appeal to advanced students, academic researchers and reflexive place branding practitioners by introducing a ‘temporal paradox'incorporating both fixity (the material and immaterial elements of the city's past) and fluidity (relating to the creation of the place product as a dynamic assemblage of individual elements and attributes aimed at particular target audiences).

Lamb/Hair/McDaniel's MKTG, 14th Edition, demonstrates the practical application of marketing principles in real-world scenarios. Relevant and timely examples help students better understand and apply marketing principles. A user-friendly design makes it easy to navigate and comprehend key concepts. By connecting theory to real-life situations, Lamb/Hair/McDaniel's MKTG, 14th Edition, bridges the gap between classroom learning and the modern marketing industry -- helping students recognize the practicality of marketing and develop essential skills for success.

The Coalition of Immokalee Workers (CIW) is a Florida-based farmworkers'cooperative that has received international acclaim for sponsoring anti-slavery investigations. In 2011, they worked with commercial tomato growers to found the Fair Food Program, a private sector agreement that operates according to the principles of worker-driven social responsibility (WSR). Researchers have lauded WSR as an alternative to traditional corporate social responsibility (CSR) programs, which have failed to curb human exploitation in global markets. The Fair Food Program has been credited with ending slavery and other human rights abuses in Florida's tomato industry and is now expanding to other sectors of the food economy in the United States and several other nations. Researchers have called for WSR programs to be included in a “smart mix” of public and private initiatives aimed at abolishing slavery and other types of exploitation in global supply chains. The book introduces a theory of ensemble storytelling to explain how the CIW has been able to animate workers, fight slavery, influence multinational corporations, and expand the Fair Food Program. The phrase ensemble storytelling refers to a set of collective, dynamic storytelling practices. They are described as foundational to the operation of any WSR program.

This is an open access book.- Background：Financial globalization plays a huge role in promoting the development of the world economy and the optimal allocation of world resources, stimulates the accelerated development of the international division of labor, and increases the international flow of production factors such as industrial transfer, capital transfer, and technology transfer. It enables developing countries to make up for the lack of their own capital and technology, and obtain industrial evolution, technological progress, and institutional innovation, thereby accelerating the speed of economic development; it also enables developed countries to open up cheap labor, raw material markets and broad consumer markets, prolonging product value. More profits, ease the economy, the contradiction of stagflation, and restore economic growth.- Present situation：At the current stage, the overall environment of the international financial market is relatively stable, and the market environment has been improved to some extent.However, due to the complexity and diversity of the world economy, coupled with the national characteristics of some countries, There is great uncertainty in international policies, which has greatly affected the stability of the international financial market.In addition, the current international environment is changing. The conflict between Russia and Ukraine, the epidemic, and the Taiwan issue have all had an impact on the international economic situation. This is also the difference between this conference and previous conferences. we hope to have a deeper discussion on the current situation.- Objectives of this conference：The 9th International Conference on Financial Innovation and Economic Development (ICFIED 2024) aims to accommodate this need, as well as to:1. provide a platform for experts and scholars, engineers and technicians in the field of financial Innovation and economic development to share scientific research achievements and cutting-edge technologies2. Understand academic development trends, broaden research ideas, strengthen academic research and discussion, and promote the industrialization cooperation of academic achievements3. Promote the institutionalization and standardization of Financial Innovation and Economic Development through modern research4. Increasing the number of scientific publications for financial Innovation and economic development- Conference information：As an annual conference held successfully in the past 8 years, the 9th International Conference on Financial Innovation and Economic Development (ICFIED 2024) will be held in Ningbo on January 12–14, 2024. The conference sincerely invites experts, scholars, business people and other relevant personnel from domestic and foreign universities, research institutions to participate in the exchange.We warmly invite you to participate in ICFIED 2024 and look forward to seeing you in Ningbo, China.

The academic and scholarly interest in the subject of branding in both the consumer and industrial markets has grown substantially in the dynamic post-pandemic environment. The growth in research outputs by a handful of business scholars explains the impact of brand in an industrial business-to-business setting at the cognitive level only and has not considered its impact specifically on logistics and transportation despite the value it can offer. Considering these gaps in the periphery of our existing knowledge, this book explores corporate brand management within the logistics and transportation sector, from the perspective of image, reputation, and identity.This edited collection offers a blend of comprehensive and extensive high quality research from global, highly reputed contributors. It covers issues related to the establishment of brands, relevant niches such as service performance and social support, aviation and maritime industries, media relations, crisis branding, and innovation. Exploring a wide range of sectors within logistics and transport, the book illustrates the many dimensions of corporate branding and theories, future trends and developments, as well as proposing a model for future research.Containing a balance of theory and practice with effective case studies, Corporate Branding in Logistics and Transportation will appeal to marketing academics and upper-level graduates in particular. It will also be a valuable resource for those studying or researching logistics, supply chain management, and transport studies.

Co-operatives provide a different approach to organising business through their ideals of member ownership and democratic practice. Every co-operative member has an equal vote regardless of his or her own personal capital investment. They take a variety of different forms, including consumer co-operatives, agricultural co-operatives, worker co-operatives and financial co-operatives.Patmore, Balnave and Marjanovic provide a perspective on Australian co-operative development within a conceptual framework and international context since the 1820s by exploring the economic, political and social factors that explain their varying fortunes. Drawing upon the Visual Historical Atlas of Australian Co-operatives, a significant database of Australian co-operatives and a variety of historical sources, this book provides a detailed historical analysis of their development, from their inception in Australia to today. Australian co-operatives were heavily dependent on state sympathy for their growth and vulnerable to ideas that challenged collective organisation such as Neo-liberalism. Despite these challenges, the co-operative business model has persisted and since 2009, there has been resurgence of interest and organisation that may provide a platform for future growth.A useful resource for practitioners, students, educators, policy makers and researchers that highlights a significant alternative business model to the Investor-Owned Business and state enterprise.The Open Access version of this book, available at http://www.taylorfrancis.com, has been made available under a Creative Commons [Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND)] 4.0 license.

The subdiscipline of economic geography has a long and varied history, and recent work has pushed the field to diversify even further. This collection takes this agenda forward by showcasing inspiring, critical and plural perspectives for contemporary economic geographies. Highlighting the contributions of global scholars, the thirty chapters showcase fresh ways of approaching economic geography in research, teaching and praxis. With sections on thought leaders, contemporary critical debates and future research agendas, this collection calls for greater openness and inclusivity.

Manfred Kets de Vries wears many “hats”—psychoanalyst, executive coach, consultant, management educator, researcher, writer—but he has noticed that whichever hat he is wearing, every question he is asked boils down to one thing: “How can I live a well-lived life?”Over many years of practice in all these disciplines, Professor Kets de Vries has realized the unsurpassed value of stories in tackling human dilemmas and providing answers to this question. The book is, therefore, one of the most important books he has written for coaches, students, leaders, managers, educators—or anyone seeking a more reflective text to guide them through the multitude of questions that we face in work and in life. He draws on a long literary tradition of the unexpected encounter with a wise “other,” fantastic or magical—think The Little Prince, Alice's Adventures in Wonderland, The Once and Future King, the Harry Potter novels—to animate an exploration of the deepest questions and concerns of human beings. He constructs an extended Socratic dialogue between his two “selves”; the first a naïve traveler, lost in the Siberian wilderness, and the second a reflective avatar who comes to his aid. The avatar takes the form of a “kabouter,” a familiar figure in Dutch folklore whose counterpart can be found in different cultures around the world and throughout centuries of storytelling.Through stories, riddles, and puzzles, the kabouter challenges the traveler to question and reflect upon his life and values, guiding him—and readers—toward the insights that will help them achieve a life well lived.

Global mindset is an emerging concept, influenced by globalization, that can support companies'growth in international settings and help develop a more effective, skilled workforce that can be open and adaptable. This book presents an analysis of current global mindset knowledge and explores how national culture and international business behaviors affect global mindset development in business process outsourcing organizations in both managerial and non-managerial groups.The authors outline how processes of skill development and their final impact differ within multinational enterprises among managers and non-managers and present the implications on how to apply it in various seniority, talent groups. The theoretical and practical research discusses and emphasizes the need to involve employees in international relationship building, developing international know-how, and focusing on the methods of communication and management in business, because they stimulate the development of global mindset among managers and non-managers contributing to further business success.This book will find an audience with researchers and astute students within international business, cross-cultural management, and business process outsourcing in particular. It will also be a valuable resource for those researching and operating in global teams. The Open Access version of this book, available at www.taylorfrancis.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license. Funded by Uniwersytet Jagielloński.

This book is a timely overview of the various aspects of consumer perception related to food. This book explores consumer perceptions that are vital to marketers and often underlie the success or failure of products in the marketplace. Perception is the process of selecting, organizing, and interpreting sensations into a meaningful whole, and this book highlights how human perceptions are unique, highly subjective, and easily distorted. These perceptions are influenced by our senses—sight, hearing, taste, smell, and touch—as well as our beliefs, emotions, opinions, and experiences. This book states that this is related to food, and perceptions are also guided by beliefs, thoughts, emotions, feelings, and opinions about, or preferences, expectations, and knowledge of, and the sensory experience, the fear, and the relationships built between the consumers and the food over time. This book aims to further the understanding of the fundamental mechanisms which determine individual responses to existing and emerging food issues. This book provides insights into consumer behaviour (e.g. consumer decision making, promoting behaviour change), factors influencing consumers'food and meal choices, confidence in the safety of food, perception of health-related messages and food laws and regulations, sustainable and responsible consumer behaviour (e.g. food waste), acceptability of new food alternatives, innovations and technologies, integrating consumer insight and communication challenges in cross-functional communications in innovation processes.'Consumer Perceptions and Food'delves into how these perceptions shape consumer behavior, from decision-making and behavior change to meal choices and confidence in food safety. It explores the impact of health-related messages, food laws, and regulations, and examines the acceptability of new food alternatives and technologies. The book also addresses the importance of sustainable and responsible consumer behavior, including food waste and ethical consumption. Through a rich array of insights, this book provides a deep understanding of the fundamental mechanisms that drive individual responses to food issues. It emphasizes the importance of mindful eating—making conscious food choices that benefit our health, the environment, and the planet. This involves considering the origins of our food, its production methods, and the broader impacts of our choices on public health and ecosystems. This book is a call to action for consumers to rethink their relationship with food, fostering deeper connections and appreciation for sustainable practices and ethical consumption. It is a crucial step in the ongoing journey of shaping the future of food, guided by informed and mindful consumers.

This book is open access. About ESFCT 2024 2024 3rd International Conference on Economics, Smart Finance and Contemporary Trade ESFCT2022 has been successfully held on July 22-24, 2022 in Xi'an, China. ESFCT2023 has been held on July 28-30, 2023 in Dali, China. In the ever-evolving landscape of global economics, the integration of smart finance and the intricacies of contemporary trade practices play a pivotal role in shaping the future of economies around the world. The 3rd International Conference on Economics, Smart Finance, and Contemporary Trade (ESFCT 2024) serves as a premier forum for academics, researchers, professionals, and policymakers from various disciplines to engage in a comprehensive discussion on the latest trends, challenges, and advancements in the field. ESFCT 2024 aims to foster a deeper understanding of the dynamic interplay between economic theories, the innovative application of smart financial instruments, and the evolving nature of global trade dynamics. Research Background: The landscape of global finance and trade has been undergoing substantial transformations, driven by technological advancements, shifts in geopolitical relations, and changing consumer behaviors. The emergence of smart finance, characterized by the application of blockchain, artificial intelligence, and big data analytics, has revolutionized the way financial services are delivered and consumed. Concurrently, contemporary trade practices are adapting to new realities, including the rise of e-commerce, changes in supply chain management, and the increasing importance of sustainability considerations. Amidst these shifts, understanding the economic implications of these trends is crucial for policymakers, businesses, and researchers alike. Research Status: Current research in the domain of economics, smart finance, and contemporary trade is vast and multifaceted, reflecting the complexity of the global economic system. Theories of economic growth and development continue to evolve, incorporating insights from behavioral economics, environmental economics, and the study of economic resilience. In the realm of smart finance, significant progress has been made in exploring the potential of technologies like blockchain for enhancing transparency, reducing fraud, and facilitating more efficient transactions. Similarly, research on contemporary trade practices is focusing on the impact of trade wars, the reconfiguration of global supply chains, and the role of international trade agreements in shaping economic outcomes. Research Objectives: The primary objectives of ESFCT 2024 are to: 1. Provide an interdisciplinary platform for sharing the latest research findings, innovative ideas, and best practices in the fields of economics, smart finance, and contemporary trade. 2. Foster collaboration among participants from academia, industry, and government to address the complex challenges facing the global economy. 3. Highlight the implications of recent technological advancements for financial services, trade practices, and economic policy. 4. Explore the interconnections between economic theory, financial innovation, and trade dynamics, with a particular focus on sustainability and inclusion. 5. Encourage the development of forward-looking strategies that leverage the potential of smart finance and contemporary trade to promote economic growth and resilience.

This is an open access book. With the successful experience of the past 8 years, we believe that the 2024 9th International Conference on Social Sciences and Economic Development (ICSSED 2024) will be an even greater success in 2024, and welcome all scholars and experts to submit their papers for the conference! 2024 9th International Conference on Social Sciences and Economic Development (ICSSED 2024) will be held on March 22-24, 2024 in Beijing, China. ICSSED 2024 is to bring together innovative academics and industrial experts in the field of Social Sciences and Economic Development research to a common forum. The primary goal of the conference is to promote research and developmental activities in Social Sciences and Economic Development research and another goal is to promote scientific information interchange between researchers, developers, engineers, students, and practitioners working all around the world. The conference will be held every year to make it an ideal platform for people to share views and experiences in humanities and social science research and related areas. We warmly invite you to participate in ICSSED 2024 and look forward to seeing you in Beijing, China!

Rudolf Richter is one of the leading pioneers in the field of the New Institutional Economics in Germany. The articles in this Festschrift were written by renowned scholars from Germany and other countries. In addition to general perspectives on the New Institutional Economics, the Festschrift also contains articles on the theory of the firm, economic contract theory, on pricing and competition, macroeconomics and monetary economics and on various aspects of law and economics.

This 14-volume edition contains the key works and commentary by leading Fisher scholars, allowing modern readers access to the major issues in Fisherian economic thought.

This book provides an overview of recent and current research which defines and scopes the field of responsible marketing in one single edited book. It brings together diverse perspectives from contributors at Birmingham University, leading the academic development of knowledge of the subject, to contribute to the learning curriculum and reach out to those interested in improving marketing practices and standards. Responsible Marketing for Well-being and Society draws together a rich and diverse body of scholarly research from a variety of perspectives from individual to global, macro and micro, producer and consumer, environmental, stakeholder, supply chain, and other intermediary viewpoints. The embryonic research in this field involves different philosophical and methodological positions, theoretical approaches, and research communities including aspects of corporate social responsibility, marketing ethics, critical marketing, consumer culture theory, and macromarketing.The book takes a predominantly organisational or enterprise-level perspective in order to understand and explain how individuals and organisations can manage their marketing activities and relationships responsibly. The actions of other stakeholders are also a crucial component in achieving responsible outcomes; therefore, a broader perspective on the impacts of marketing decisions and actions on other stakeholders, such as consumers, employees, the environment, and society, is also taken as a basis for analysis and discussion. The book provides an authoritative overview for the academic market, including university libraries, research teams, PhD students, and independent researchers.The topics and contents of responsible marketing are relevant to several disciplinary fields of study including, marketing, advertising, retailing and other business subjects, consumer studies, sustainability, ethics, public policy, media studies, psychology, economics, and other social sciences.

As the home video market upended traditional film industry models, media libraries emerged as important sources of ancillary revenue. The inflection point for media library exploitation came in 2007, when Netflix launched its streaming service, relying on extensive licensing of film and television libraries to grow its subscriber base. In this book, Mike Van Esler examines how media libraries and business models have evolved since the home video era, with particular emphasis placed on the streaming age of the past fifteen years. Van Esler argues that media libraries have grown beyond their usages from the pre-home video era to become central to today's corporate media strategy. By studying the ways in which media library exploitation has scaled up since the turn of the new millennium, the author identifies insights into larger media industry trends. Ultimately, this book explores the intersection of corporate media, independent distributors, private equity, tech companies, and audiences. Scholars of media studies, business, and sociology will find this book of particular interest.

What happens when cultural policy turns digital? Digital Transformation and Cultural Policies in Europe analyzes and compares different digital cultural policies of Europe.Through case studies of seven European countries (UK, Germany, Croatia, Sweden, Spain, Norway, and Switzerland) as well as the analysis of EU digital cultural policy, the book investigates what happens when cultural policy gets changed and challenged by digital culture. Based on a thorough discussion of key concepts and analytical perspectives, this collection also offers a unique multi-disciplinary contribution that shows how digital cultural policy is hyperconvergent. These policies contain established ideas of cultural policy – such as democratization, welfare, access, and national, protectionist ideas – brought together within a digital framework, while also adding new cultural policy tools and instruments, such as digital standards, international regulations, directives, etc. The book shows how digital cultural policies are works in progress, struggling to align their aspirations with their effectiveness.Overall, this book provides a valuable tool for understanding the current policy framework of digital culture. It will be of interest not only to scholars and students in cultural and creative industries but also to creative professionals and policy makers.The Open Access version of this book, available at http://www.taylorfrancis.com, has been made available under a Creative Commons [Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND)] 4.0 license.

This book provides a comprehensive overview of the professional activities of the art business. Addressing this fast-moving industry, The Art Business: Art World, Art Market analyses the sector's institutions and structures, including galleries, auction houses and art fairs.The rapid development of art finance and its deployment of art as an asset class are covered, and up to moment observations are delivered on the quickly evolving auction system that includes dramatic changes at the major auction houses, Sotheby's and Christie's. This edition highlights growing crises in the market including the ever more unbearable costs of art fair attendance and the lack of a reliable system for establishing ownership and title of artworks. Ever more pressing ethical issues such as toxic museum donors, cultural heritage compliance, and problems of corrupt provenances are explored in detail. Enhanced by new data analytics on the US art market, the author also distils advice and guidance for working art professionals hoping to build their careers.The result is an up-to-date picture of an art business suitable for students and practitioners across the creative sector.

This book provides a broader overview and law and economics analysis of the intricate relationship between legal frameworks governing patent granting and enforcement and their economic implications. Chapter 1 introduces a reader to the main principles and methodology underpinning law and economics. Through provided theoretical explanations, readers may gain insights into the law and economics of patents as a specific subdiscipline of law and economics that offers a valuable lens through which to view (patent-related) legal issues and policies. Chapter 2 adds further complexity to the law and economics of patents by describing and explaining the historical evolution of patents, patent granting procedures, and the scope of patent protection. Chapters 3 and 4 provide a more fine-grained analysis of patent law and related legal institutes. Chapter 3 explores economic justifications for patents and the trade-off between innovation and efficiency. Subsequently, it explores specific issues, such as patent race and patent thicket, and the role of patent enforcement in technology transfers and licensing. Chapter 4 embarks on a journey to quantify and illuminate the multifaceted economic impact of patents, focusing on their pivotal role in driving innovation and shaping market dynamics. Chapter 5 navigates the evolving landscape of patent law and policy and provides insights into the recent changes, persistent challenges, and emerging trends that shape the future of the patent system. It begins by examining recent shifts in patent law and policy, highlighting how legislative and judicial reforms have aimed to address issues of patent quality and the delicate balance between the use and abuse of patents. Moreover, it delves into the role of patents in shaping and protecting emerging technologies, from artificial intelligence and biotechnology to clean and sustainable energy. Concluding remarks and policy reflections follow in Chapter 6.

This 14-volume edition contains the key works and commentary by leading Fisher scholars, allowing modern readers access to the major issues in Fisherian economic thought.

A new account of globalization's decline as the natural outworking of market economics. Globalization as we know it is over. Industrial policies dismissed as obsolete for decades have been embraced by governments worldwide, geopolitical tensions are rising higher and higher, and resurgent far-right movements are threatening the foundations of contemporary democracies. In this book, Jamie Merchant traces the roots of this decline beyond the oft-blamed failures of the post-Cold War era. Instead, Merchant argues that the great political and economic changes of the last decade are due not to globalization but to the long-term decay of the market-based economic order. By historicizing this period of globalization and decline, Endgame illuminates a path forward for both the global economy and international politics.