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In India traditional care givers has provided care to family members and kith and kin. It is noteworthy that when it comes to family providing care to ailing, elderly and children, care work has been genderised in nature. There has been change in recent decade in Indian economy where many women have involved in jobs outside home leaving a care gap. The other sociological shift is the breaking of traditional joint family system making it difficult for the family members to carry the work of care-giver. This transition in family and economic systems leaving a gap in care giving has enabled markets to enter in creating paid workforce. This paper explores how care work has grown to become commercialized in nature and how it has shifted from feminine unpaid work to paid and genderised nature of work in India. [ABSTRACT FROM AUTHOR]