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Copyright of Financial & Credit Activity: Problems of Theory & Practice is the property of University of Banking of the National Bank of Ukraine and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Copyright of Marketing & Management of Innovations / Marketing ì Menedžment Ìnnovacìj is the property of Sumy State University, Department of Marketing & Management of Innovative Activity and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Copyright of Marketing & Management of Innovations / Marketing ì Menedžment Ìnnovacìj is the property of Sumy State University, Department of Marketing & Management of Innovative Activity and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Copyright of Marketing & Management of Innovations / Marketing ì Menedžment Ìnnovacìj is the property of Sumy State University, Department of Marketing & Management of Innovative Activity and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Copyright of Marketing & Management of Innovations / Marketing ì Menedžment Ìnnovacìj is the property of Sumy State University, Department of Marketing & Management of Innovative Activity and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Copyright of Marketing & Management of Innovations / Marketing ì Menedžment Ìnnovacìj is the property of Sumy State University, Department of Marketing & Management of Innovative Activity and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

The article is devoted to the determination of the main trends in the development of scientific research in the sphere of startups using the methods of bibliometric and content analyses. In accordance with the set goal, the dynamics of publication activity and the structure of publications in the direction of «startup» in the scientometric databases Scopus and Web of Science were analyzed; the sectoral structure of publication activity on the startup topics is studied; the TOP-5 of scientific publications by the number of citations in the scientometric databases Scopus and Web of Science have been formed; the geographical structure of affiliations of scientists with high publication activity on the startups issues, including individual institutions, is analyzed. In order to identify trends and key areas of research in the sphere of startups, a bibliometric analysis of scientific publications presented in the Scopus and Web of Science was carried out using VOSviewer software, and the main clusters of research were identified, along with the dynamics of their development. According to the results of the study, the author determined the following: 1 – the number of publications on startup topics has been gaining increasing popularity since the 90s of the twentieth century; 2 – the startup topics are of interdisciplinary nature; 3 – 9 clusters of key areas of the startup research (innovation, lean startups, productivity, management, innovative business model, knowledge, growth, ecosystem, business incubator) are identified; 4 – the leaders in the number of publications in this area are the USA, China, Germany; 5 – in 2017–2018 the vast majority of publications were aimed at modeling startups, while in 2018-2020 – innovation and entrepreneurship, and recently there have been studies that are mainly related to the startup ecosystem; 6 – the close relationship between the keywords «Startup» and «Ecosystem» is substantiated, which can be considered a promising direction for the development of scientific research in this area. [ABSTRACT FROM AUTHOR]

The article explores the influence of new technologies on the social ideas of Kharkiv inhabitants in the late imperial period. The main methodological approach of this paper is the qualitative content analysis of the main Kharkiv periodical issues, such as «Utro», «Juzhnyj kraj», and «Zhalo». First of all, we studied the attitude toward the new transport system, such as tram and horse-drawn railway. The aviation as entertainment is described. Attention was paid to the criticism of telephone. The phenomenon of imagined invention is highlighted. In results, it was found that there was an ambivalent attitude to the innovation among Kharkiv inhabitants. On the one hand, it was positive and enthusiastic, on the other new technologies arose a fear, sometimes even a demonization of machines. Such negative view could be partly explained by imperfection and a risk of being injured, which increased by ignorance of safety rules. [ABSTRACT FROM AUTHOR]

The aim of the study is to define the essential characteristics of startups, identify the features, trends and prospects for their development in the global energy sector as well as development opportunities in Ukraine. Based on the carried out research, it is shown that today startups are a catalyst for economic development, the processes of their creation in the world are developing dynamically. The importance of the energy sector in the development of startups due to the importance for states and humanity aiming at achieving the goals of the transition to clean energy, also the need to ensure energy independence and security of the countries of the world, and their national security in particular, is determined. An understanding of the essence of the concept of «startup» has been formed. It is found that startups are based on low-tech, high-tech and deep-tech innovations, their features are examined. Specific features of the energy sector that determine the processes of technological changes in the sector and affect the peculiarities of creating and implementing startups, the dynamics of their development and risks are highlighted. Quantitative indicators of the development of startups (including those connected with energy sector), as at the global level so by individual countries, their structure according to the directions, features of the development of startups in the fields of «clean» and «digital» energy are researched. The experience of individual countries in building an effective startup ecosystem is considered. It is substantiated that in the current conditions the development of the country requires the use of various instruments on the part of national policy for the formation and development of an ecosystem of startups, ensuring the appropriate institutional environment. This will create the basis for economic growth, which is extremely important for Ukraine in the context of post-war economic recovery. It is determined that large-scale destruction in the energy sector substantiates the high importance of the development of startups in it, which can be helpful in covering certain needs, for example, in liquid fuel, efficient heat supply, etc. [ABSTRACT FROM AUTHOR]

Copyright of Marketing & Management of Innovations / Marketing ì Menedžment Ìnnovacìj is the property of Sumy State University, Department of Marketing & Management of Innovative Activity and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Copyright of Marketing & Management of Innovations / Marketing ì Menedžment Ìnnovacìj is the property of Sumy State University, Department of Marketing & Management of Innovative Activity and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

The aim of this study is to investigate the human capital in the context of innovative ecosystems, determine the structure and state of investment in human capital in Ukraine and provide recommendations on ways to activate investment for the development of an innovative ecosystem. To solve research issues were used articles, statistical information, and databases to which were applied comparison methods, analytical and tabular methods to visualize the analysis of data. The results of the study show that there is a direct relationship between the level of economic development of the country and the number of innovative products created, which is confirmed by the analysis of indicators of global indices. Despite the strengths that have an impact on domestic innovation development, Ukraine is not an innovation leader and its indicators have been deteriorating in recent years, which indicates the lack of use of available innovation potential and the unstable economic and political situation in the country. A comparative analysis of the Human Capital Index showed that the values for Ukraine remained unchanged for a decade. This is influenced by problems of investing in education and healthcare, without which the functioning of the innovation ecosystem is impossible. Currently, the country is experiencing a constant decline in the population, which is associated with high mortality, low birth rates and short life expectancy. The study found that while education costs rose before the full-scale invasion, the number of educational institutions steadily declined due to the closure of schools with a few students. A similar trend continues in the healthcare sector, where, with a relatively stable number of visitors, hospital facilities are being reduced. As a final point, a conclusion involving that the main component of the innovation ecosystem is human capital, which is involved in the creation and production of innovative goods and services and can generate income. The main task for the country today is to attract additional investment in human capital, which will help reduce the burden on the state and help in creating and developing innovative industries that will increase the country's competitiveness in the world. [ABSTRACT FROM AUTHOR]

The war in Ukraine, caused by the full-scale invasion of Russia, has an impact on the country's innovation environment, which is due to a decrease in the level of investments, an increase in business risks, a reduction in domestic demand for products, a decrease in the number of innovative projects, and the availability of their financing. The purpose of this article is to confirm that the innovative development of Ukraine's economy is a key direction of economic policy and a tool for the post-war reconstruction of Ukraine's economy. The study of the current state of innovative activity in Ukraine and the comparison of the actual state of innovative development of Ukraine with other countries of the world was carried out using methods of scientific and statistical analysis. The latter made it possible to come to the following research results: to state a significant lag in innovative activity in Ukraine. According to the authors, this is related to existing problems, the main ones of which are: weak development of high-tech enterprises and industries; significant physical and moral deterioration of the production potential of most industrial enterprises of Ukraine; insufficient financing of the innovative sector of the economy, structural imbalance and low technological complexity, raw material export orientation and low competitiveness, etc. The authors of the article are sure that the restoration of the economy of Ukraine, ensuring competitiveness and economic growth largely depends on the use of innovative factors, the development of education and science. It is noted that the foundations of the state's innovative policy in the post-war period must be formed today, creating conditions for the development of intellectual potential, increasing labor productivity, modernization of technologies, and structural restructuring of the economy. The results of this study can be applied when approving the plan for the post-war reconstruction of Ukraine and its direction towards a radical change in the structure of the economy, the transition from an agrarian-raw type to an industrial-innovative one based on the creation of a modern high-tech, digitised industry in the context of the spread of Industry 4.0 in the world. As a conclusion, the authors suggest that in the process of forming innovation policy, special attention should be paid to structural reforms, effective and transparent use of foreign aid, and strengthening of cooperation between manufacturers and scientific institutions. [ABSTRACT FROM AUTHOR]

Urgency of the research. Today, knowledge is considered an area in which you can get answers to all the challenges of our time. Having turned into an important foundation of the modern era, knowledge includes the innovations of the infosocium, turning into space beyond which society and man can no longer exist. This is the space of a knowledge-based society. Target setting. The transformation of the general conditions of the infosocium leads to the emergence of new methodological reflections built on the information and communication technologies of our time. A change in the methods of obtaining information and knowledge, causing a change in the forms of thinking, also leads to a transformation in the person’s perception of the content of reality. Actual scientific researches and issues analysis. The problematization of the cognitive dimensions of education in rethinking the theory of the "information society" is highlighted in the works of such scientists as P. Drucker, R. Hutchison, T. Husen, O. Vysotska, A. Ohurtsova, D. Galkina and others. The research objective. The basis of the fundamental goal of world development is an innovative economy and culture based on knowledge and based on the productive capabilities of a person to create innovations in the scientific and technical field. The task is to identify new communicative abilities of participants in the thought process that are realized in educational activities. The statement of basic materials. The dominant feature of today is the “knowledge society” -a worldview and scientific concept, updated by social, cultural and philosophical discourses in the process of a thorough rethinking of the theory of “information society”. Gaining increasing popularity in connection with the problematization of the cognitive dimensions of education, economics and technology, this concept gains a modern definition: it is a society whose development is based on internal polyphony and the individual abilities of each of its representatives. Thus, in modern society, not only “information”, but also “knowledge” plays a special role. The separation and differentiation of these two concepts are of fundamental importance. The modern era (having reached the definition of the "era of knowledge") brings a new understanding of "knowledge." Conclusions. The paradigm shifts that are occurring today in all areas of public life, including education, show the acquisition of new features by the educational and educational processes. The “Educational Mind” (together with the philosophical one), enriched by the experience of grandiose projects and decisive reconstructions, begins to generate new, creative thinking in the process of gaining knowledge. And although from time to time it falls into a period of passivity, however, it is it that is able to activate the educational process, give it vitality. [ABSTRACT FROM AUTHOR]