Search

This paper aims to define the meaning of corporate social responsibility (CSR) in the context of the European framework and examine three different European countries. The main elements which encompass the meaning of CSR focus on activities with social and environmental sensitiveness, on a voluntary basis. The paper analyses the dimensions of CSR and presents its benefits. Furthermore, the paper provides a brief description of the recent CSR activities in the European Union, and attempts a comparative analysis of CSR activities and their respective impacts on three European countries: Greece; Denmark; and Hungary. Finally, the paper concludes that the effective implementation of CSR strategy cannot follow strict rules and should be adjusted to the culture, needs and particularities of each country. [ABSTRACT FROM AUTHOR]