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This paper analyzes the manufacture of Juan Calos I's charisma as a pilot of change in the transition from late Francoism to the democratic transition through Cuéntame Cómo Pasó. Its objective is to carry out a comparative study of the first fourteen seasons of the series and the reception of the viewers. For this purpose and relying on a work of visualization of the episodes (which includes the transcription of the conversations and highlighted images) and on the focus groups (with viewers who present different ideological sensibilities as well as different places of residence, social classes, age or gender), the ideological structure of the series is revealed ant the type of reception it has had in the viewers is discussed. The article concludes by showing a certain coherence between the ideological interests of the series and the opinions of the members of the focus groups. On the one hand, it served to crystallize the ideological profile of one of the most relevant television series of the 21st century in Spain. On the other hand, it allowed us to give voice to the viewers instead of a strictly erudite analysis. [ABSTRACT FROM AUTHOR]