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This paper discusses digital neighbourhood communication in rural areas and its effects on local communal life. Therefore, survey data as well as guided interviews of residents in Metelen, county Steinfurt (Germany), are analysed. The results indicate that using digital neighbourhood platforms in rural communities intensifies contacts and further strengthens the feeling of social participation.However, digital neighbourhood contacts do not facilitate relationships concerning analogous material exchange, such as lending items. Furthermore, the analysis of the qualitative interviews shows that digital neighbourhood communication is used in the organisation of community life, presents local activities, and simplifies the organisation of local customs. All in all, those digital structures are mainly used for information purposes. Consequently, digital neighbourhood relations must be regarded when developing and organising future public services, although a functional usage is required to achieve a successful outcome. As digital contact emerges from analogous contact, occasions and infrastructure to actually ensure direct contact are inevitable. [ABSTRACT FROM AUTHOR]

Up to now, there is no equivalent to the smart city concept for rural areas. Such a concept can draw on the findings and experiences from the urban context, but must adequately take into account the characteristics and structures of rural areas. This is where the enrolment of a concept for smart countryside in this paper starts as an action-oriented framework. Through an integrative consideration of current trends and tendencies, normative debates about equality and justice as well as possibilities in various fields of action, it includes development options that become possible through digitalisation and 'smart' implementation. Their realisation should be strongly demanddriven. The concept includes also governance processes and knowledgemanagement, and the application of co-design approaches. Development potentials of digitalisation are seen beyond simple technology orientation. The concept of digitalisation presented here can contribute to a more comprehensive transformation of rural areas towards sustainability. It formulates a joint design mandate for politics, society and science. [ABSTRACT FROM AUTHOR]

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