This study explores the optimization of kinetic facades to promote environmental sustainability in building designs, addressing the critical issues of high energy consumption and CO2 emissions prevalent in the construction sector. The focus is on achieving an intricate balance between maximizing natural daylight and minimizing solar radiation using innovative kinetic facade designs. Parametric modeling tools are utilized in the design process to experiment with various facade configurations. The effectiveness of these designs is then validated using both digital and physical prototypes, with their adaptability to diverse climatic conditions evaluated through dynamic simulations. A key component of the study is the application of the Wallacei plugin for Grasshopper, which assists in multi-objective optimization to determine the most effective facade aperture ratios. The results demonstrates a substantial reduction in solar radiation levels, with a 70% decrease on the first floor and a 76% decrease on the seventh floor, achieved by optimizing aperture ratios. The study concludes that optimizing kinetic facades significantly improves building performance compared to traditional glass facades, offering an effective balance between daylight enhancement and solar radiation reduction, influenced by seasonal changes. It also emphasizes the importance of factors such as building height and the surrounding environment in facade design. Overall, the findings highlight kinetic facades as a viable solution for improving building efficiency and occupant comfort, suggesting a promising avenue for advancements in architectural design and construction. [ABSTRACT FROM AUTHOR]