1. Trayectoria digital de la revista Arqueología (Universidad de Buenos Aires): Análisis de altmetrics durante el período 2018-2022.
- Author
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Funes, Paula D., Spengler, Gisela, and Kligmann, Débora M.
- Subjects
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SCIENTIFIC knowledge , *DIGITAL technology , *SOCIAL networks , *ALTMETRICS , *COMMUNICATION planning , *BIBLIOMETRICS , *BIBLIOTHERAPY - Abstract
New digital technologies have modified the way scientific knowledge is being communicated. This work intends to evaluate the impact of a socio-digital communication plan implemented for the journal Arqueología (Facultad de Filosofía y Letras, Universidad de Buenos Aires), designed to boost the distribution and outreach of published content in the digital ecosystem. We proposed a method to evaluate the journal's visibility in social networks, website user behavior and the impact of the published content from 2018 to 2022, based on different altmetric and bibliometric indicators. The results of said analysis show that the effects of the pandemic coupled with the implementation of a dissemination strategy increased the journal's visibility in social networks, which in turn produced an increase in the number of views and downloads of its papers. These findings highlight the importance of considering various types of online interaction to better understand the academic impact of scientific research. [ABSTRACT FROM AUTHOR]
- Published
- 2024
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